29 Aug Let’s take a look at an idea that will increase your monthly billing by 10% … guaranteed!
Let’s take a look at an idea that will increase your monthly billing by 10% … guaranteed!
The concept is to create additional billings with your overnight inventory. America’s best Radio Stations use the system, “Double Your Impact For 10% More” and it’s very difficult for clients to refuse. Simply ask for the 10% increase and your clients will say “Yes” most of the time.
The moment your client agrees to your proposal, invite him to double the schedule on the overnight shift for just 10% more. 50 commercials per month becomes 100, 100 becomes 200 and so on … The extra schedule runs 12:00 Midnight through 5:00 AM. It’s really too good to pass up!
Remember these two facts and repeat them word for word to your new clients … 1) According to the Radio Advertising Bureau, 40% of all adults are exposed to overnight radio over the course of the week, and 2) 10% of the work force works the overnight shift. Doctors, nurses, truckers, convenience store clerks, police and firemen, lab technicians … While we’re sleeping, the overnight is drive time to 10% of the work force.
This is a surefire concept that generates a guaranteed 10% increase to your billing … try it, it works!