Gift With Purchase Programs are easy to set up and prospects love them
Let's take a look at a concept that can help you close contracts with new accounts ...
Let's take a look at a concept that can help you close contracts with new accounts ...
Do you carry a pitchbook? A pitchbook is a simple three ring binder with 50 or so plastic inserts. The pitchbook is a presentation kit and organizing tool all in one. Your pitchbook should include everything from your rates, coverage map and ratings information - to...
I have an awesome idea that will generate a boatload of money for your radio station and will take no inventory ...
One of the most important marketing tools of any business is their phone. Nothing happens until the customer calls so let's take a look at the best weapon a business can use for their incoming calls ...
Let's try something together this week that I think can really help you. Let's have a chat about an account that's really bugging you. Do you have a prospect that you just can't seem to close? When you identify that client, give me a call and...
The Government Stimulus Package offers you an incredible opportunity for your stations with new recruitment dollars ...
Charlie Cohn of Hawaii shared a great negotiating tip with me recently and it's my pleasure to pass it on to you ...
I get lots of request from my Radio/TV friends for Industry specific promotional ideas ...
I have met some very enterprising Account Executives through my travels and there's a movement now that I thought you should consider. Radio/TV reps all over the country are marketing their services on social networking sites like LinkedIn.Com, Facebook.Com, Twitter.Com, Ziggs.Com, and Ryze.Com. Here's a brief...
The US Government has just launched a massive investment program to jump start the economy and the opportunities that await you are limitless. Health Care, Energy and Education are the three area's where government spending will soar. You still have time to make contacts in...